At present, a new consumption wave has arrived. The value of high-quality Chinese brands in the future will be based on crowd iteration, cultural confidence, and the deeper opening of domestic and foreign markets. The era of Chinese brands is irreversibly accelerating. The return of product, culture and user value has allowed brands with real vitality and industry leadership to continue to stand out.
From December 24th to 25th, at the second China New Brand Wave Conference hosted by Xinchao New Consumption and co-organized by 48 first-line consumer funds, the "2021 China's Most Valuable New Brands TOP100" list was released to witness China's The most valuable new brand ecosystem. UPANY Electric Appliances stood out among many brands and won the "2021 China's Most Valuable New Brand" together with leading new consumer brands such as babycare and Zhuimi.
The selection of "China's Most Valuable New Brands TOP List 2021" was launched in early September 2021. After more than a month of brand collection, more than 800 brands and service providers signed up, including almost all cutting-edge outstanding brands. Through institutional recommendations, third-party data, and expert opinions, the organizing committee finally selected the TOP list for multiple subdivisions after multiple rounds of arguments, which can be called the most important list of the year in the new consumer industry.
The consumer ecology is being reshaped, the new generation of consumer power continues to rise, and truly viable and industry-leading brands continue to emerge. Whether it is the shaping of brand value concepts, the exploration of new consumer demands, or the continued demand for innovative advantages, these brands are Form a brand synergy. As a leader in the air fryer industry, UPANY leads the healthy and orderly development of the industry with innovative technology and ultimate service, creating more possibilities for a better kitchen life.
Looking at the development history of air fryers, air fryers have gone from "niche" to "popular" in just a few years. From the inherent impression of mechanical knob switches, single appearance and color, which is the so-called air fryer 1.0 era; to the increase in aesthetic demands for kitchen home decoration, the new kitchen forces headed by Youban have brought more intelligent and better The 2.0 era of air fryers with more aesthetic appeal and stronger sense of interactivity; then to the iterative and innovative product - UPANY Steam Fryer, which uses an air fryer that can steam, fry and steam-fry as a carrier to fundamentally solve the problem of kitchen cooking. Pain points, promote the major upgrade of modern kitchens, create new categories in the industry, and lead the air fryer industry into the 3.0 era.
UPANY's current achievements are due to its long-term exploration of kitchen life on the one hand, and on the other hand it is backed by the core strength of its parent company CARELINE Electric, which is the world's largest air fryer manufacturing base. Having been deeply involved in the field of small household appliances for 20 years, air fryer sales have led the global sales for 7 consecutive years.
In the context of sustainable consumption, Youban has always built differentiated competitiveness around the pain points of kitchen appliance users, used Chinese innovation to promote the transformation of cooking life, and is committed to making air fryers a new standard for Chinese kitchens, which also highlights Youban's With the perseverance and determination to build the first brand of air fryers.